Each matchbook contains 30 matches each. This box of 50 usually contains 3 or 4 each of the following scents: Spice, Patchouli, Goddess of Egypt, Musk, Strawberry, Oriental Blossom, Frankincense, Cinnamon, Hollyberry, Rain, Potpourri, Bayberry, Jasmine, Coconut, French Vanilla and Sandalwood. Due to variations in shipments sometimes you may receive a few more or few less of each scent, but there will always be 50 matchbooks.